There are some great opportunities for local businesses to partner with Penrith’s largest festival event.
2016 was the biggest yet attracting over 20,000 people and gaining national press coverage worth 45K including The Telegraph, The Guardian and The Daily Mail
The event can’t happen without business support. We need to raise in the region of £10,000 in addition to the generous support we receive from Arts Council England, Penrith Town Council, Eden District Council, Penrith BID and Penrith Lottery to ensure the event can happen.
Why are events like the Winter Droving good for business?
– increased footfall and spend on the day (1.2 million brought into the local economy)
– your brand/business in front of thousands of people
– your business playing a part in making people happy. (Great events are where people have a great time, they feel pride in where they live, they feel part of a community, all that nice touchy feely stuff that you can’t put a £ sign on)
but it is more than that, The Winter Droving is putting Penrith on the map nationally. Did you see the piece in The Times? Why Penrith is a hot place to live… Winter Droving is mentioned as a town highlight. It makes a town appealing to visit and to come and live in (helping with your recruitment). It installs community pride, brings the community together, raises money for other local charities and promotes local produce and product.
We hope that you will consider supporting The Winter Droving this year and that you share in the benefits that the event brings.
Thank you to our 2017 supporters who have generously sponsored and supported this year’s event. We are a registered charity and all the money raised goes back into creating a bigger and better community event for the people of Penrith to be proud of.
Main Sponsor Drovers Cup Sponsor VIP Event Sponsor Media Partner
Fancy Dress Dogs Competition Sponsor
Lantern & Stage Sponsors
Friends of The Winter Droving